Consumer Alert: How to shop smart online and avoid scams | So Good News


ROCHESTER, NY – This Friday, it’s a mission to make sure you shop smart.

We want you to find the best product at the best price and avoid scams.

I don’t want you to do what I did six years ago.

In 2016, I had just adopted my son, Max, who was six years old. All he wanted for Christmas was a pair of Jordans.

Well, you know me. I’m conservative, and I wouldn’t spend $100 on shoes for a growing child.

I found what I thought was a great deal on Amazon from a third party seller with good reviews. But when the red paint began to quickly fade away to reveal the fake white leather, I knew I had been duped.

And that is the danger of online shopping. Even major online marketplaces like Amazon and Walmart may be unknowingly selling fakes.

That’s because they allow third-party sellers to sell their products on their site.

Yoav Keren, CEO of BrandShield, says to be careful with social media. If you see a paid ad for a product with a link to a site, beware.

“You have to make sure that the domain name is exactly the same as the domain name. If there’s a typo there, it’s a scam. If there are typos in the content, there’s a good chance it’s a scam. If someone reaches out to you through social media, Facebook or Instagram or Twitter and tries to give you an opportunity special and send you a link to another website, it’s a scam,” said Keren.

So they sent me scams they found on social networks, Facebook, Instagram, Pinterest. During all of this, fraudsters were selling everything from Hugo Boss to Ray-Bans to Rolex.

It was all a lie.

Therefore, link checking is important. The Hugo Boss website is If there are letters or numbers added, it is a scam.

The hardest part in the field is being able to tell if a seller on an official website is scamming you, which happened to me.

Check if the reviews are genuine.

Now, I never buy without verifying reviews using Fakespot or ReviewMeta.


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