FEELM Max won the Innovation and Sustainable Vaping Award at UKVIA

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LONDON–(BUSINESS WIRE)–FEELM, SMOORE, the flagship atomization technology platform from the world’s largest vaping manufacturer, has won the UKVIA Industry Forum for Best Innovation and Sustainable Vaping in the Vaping Industry.

UKVIA is one of the world’s most influential trade associations for the vaping sector. It is one of the most accredited industrial associations in Europe. This is the first time they have held an awards competition since their inception in 2016. The contest consists of three sessions: online application, audience review, and expert scoring. FEELM Max won after more than 300 audience and 10 expert judging rounds.

The best innovation in the vaping industry

The Best Innovation in the Vaping Industry recognized FEELM’s significant contribution to vaping innovation, most notably its FEELM Max solution, the world’s first disposable ceramic coil.

FEELM Max has made a number of breakthrough innovations, including more coils with the same e-liquid volume compared to other coil technologies. Despite heating the same volume of e-liquid as other conventional devices, the number of puffs increases by more than 25%. Thanks to constant output control and our patented flavor blocking technologies, FEELM Max achieves over 95% flavor consistency as well as smooth vapor – and no dry burn. FEELM Max not only improves the vaping experience, but also outperforms other disposable products in reducing harm by almost 50%.

To follow the path of innovation, FEELM has established the first PMTA standard testing laboratory in China, along with 14 existing laboratories worldwide, enabling our clients to face strict regulations in the industry. This is a testament to our determination to drive innovation with technology and provide our customers with products of improved quality.

The Gift of Sustainable Vaping Praise

The Sustainable Vaping Award was presented in recognition of FEELM’s achievements in three key areas: creating sustainable cutting-edge technologies and products; use of responsible marketing; and embracing a greener future.

In 2019, FEELM is developing the world’s first eco-friendly disposable electronic nebulization device. In 2022, the world’s first disposable ceramic coil pod “FEELM Max” was created, and the “FEELM GREEN” series was launched based on it. This series is FEELM Max’s main environmental protection solutions, its latest product-packaging series was presented at Europe’s largest electronic atomization exhibition, which attracted a lot of attention from the industry. In addition, FEELM has also developed an eco-friendly electronic nicotine atomizer this year.

It is also acknowledged that its branded website and social media platforms go to great lengths to restrict access to any information about electronic atomization products by minors; and FEELM regularly conducts satisfaction surveys on behalf of clients so that data can be used to improve customer experience.

FEELM has announced the launch of the Carbon Discovery Project (CDP), which commits to achieving carbon neutrality by 2050, and its automated factory has adopted an energy management system to reduce carbon emissions while improving energy efficiency.

The award also recognizes that FEELM has reduced its carbon emissions by more than 500 tonnes in the last six months and aims to reduce greenhouse gas emissions and achieve carbon neutrality in scope 1 and 2 by 2050. The company aims to achieve this through energy efficiency. has introduced a professional carbon-neutral energy screening team and internal resources to increase efficiency and use of renewable energy sources to 30% of total consumption by 2030 and monitor the improvement of carbon consumption accordingly. It also partnered with a third-party cleaning company to collect non-hazardous waste for recycling, helping clients offset 100 tons of single-use plastics in 2020 – 4 million plastic bottles – and reduce water consumption in 2021. 9.4% annual rate.

Echo liu, director of FEELM Europe:

“We are delighted to have won both awards and honored by UKVIA’s recognition.”

“A number of leading vaping brands are powered by FEELM technology, and our vaping devices with FEELM atomizers are now exported to more than 50 countries and regions.”

“FEELM can only realize its corporate vision – ‘atomization makes life better’ – by being sustainable and creating value for society. Every day, we move one step closer to this goal by creating sustainable cutting-edge technologies and products, using responsible marketing and embracing a greener future.”

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About FEELM:

As the flagship technology brand under SMOORE, FEELM is the world’s leading indoor vape system solution provider. Based on the world’s leading ceramic coil heating technology, FEELM combines true flavor reproduction technology with innovative electronics technology to deliver a great feeling and premium vaping experience.

About SMOORE:

SMOORE is a global leader in providing vaping technology solutions, including manufacturing of vaping devices and vaping components for HNB products on an ODM basis, with advanced R&D technology, powerful manufacturing capacity, a broad product portfolio and a diverse customer base.

According to Frost & Sullivan, SMOORE is the world’s largest vaping device manufacturer by revenue, accounting for 22.8% of the total global market share in 2021.. Its share of the world market is greater than the sum of those on the list from #2 to #5.

About UKVIA:

The UK Vaping Industry Association (UKVIA) is the No.1 trade association for the vaping sector, supporting, developing and promoting the £1 billion vaping industry, the UK’s largest growing consumer goods sector. His vision is a world where the proven, life-changing public health benefits of vaping products can maximize their positive impact.