New GAC R&D Center Europe to boost innovation and grow talent pool | So Good News


GUANGZHOU, China, October 31, 2022 /PRNewswire/ — The GAC Group recently announced the opening of the GAC R&D Center Europe. Milan, Italy. As part of GAC’s ongoing mission to go global, the launch of an R&D center in Europe is another milestone in the company’s expansion strategy. The Hub will bring together the world’s leading industry resources, including leading suppliers and R&D institutes, creating a global maturity ecosystem to strengthen overall innovation and design capabilities.

The Milan the facility plays a key role in the implementation of the company’s R&D scheme abroad. In line with the long-term strategic move, “Design First, Other Areas to Follow,” the team plans to prioritize forward-looking research in the design of concept cars and pre-production models, and explore the emerging technology industry at a later stage.

Zhang FanVice President of GAC R&D Center: “Design is one of the most important values ​​for the GAC Group and a key decision-making factor for customers in today’s market. We chose the city. Milan as our first European design center for its strong cultural and creative identity, combining ideas on the move, innovation and a heritage of style and design. “

Stefan JaninDirector of GAC Advanced Design Europe, oversees work on the new facility Milan. Yanin is known in the design industry as the “master of concept cars” and was the former head of Renault’s concept car department.

Janine “Made in”. Europe” talented, members of the GAC design studios have joined China and the USA. Together they actively participate of Milan a creative community that helps share innovative ideas and experiences globally.

With the support of the new team, GAC MOTOR can use of Europe complex culture and talent, as well as region-wide experience in manufacturing, R&D network and progressive design perspective to enhance the appeal and perceived value of GAC MOTOR vehicles.

The automaker exported 23,544 units between January and September 2022, up 84% year-on-year. Since entering international markets, GAC MOTOR has established an overseas distribution system network in more than 28 countries and regions.

Given the automotive industry’s promising export potential, the opening of GAC R&D Center Europe offers the brand a rare opportunity to reach deeper into overseas customers with the diversity of resources available.

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