Supradyn Immuno + encourages consumers to take action on the importance of daily protection | So Good News
Supradyn Immuno + has launched an educational campaign. Created by Lowe Lintas, the campaign focused on the growing need for immunity in an age of new infections. The campaign helps to raise awareness of how adding more vitamins to our diet can help us achieve daily and long-term protection, thus pulling back the curtain on the benefits of Supradyn Immuno+.
The pan-India campaign aims to target young Indian consumers who want to live a luxurious lifestyle, across all its key markets. The establishment is also supported by the new and unique formulation of Immuno +, a perfect combination of science and natural ingredients such as Haldi and Tulsi to meet the needs of daily protection.
Supradyn Immuno+ is now available in modern, stylish and refreshing packaging bringing products from science and nature into the hands of consumers.
Sandeep Verma, Country Head, India, Bayer Consumer Health Divisionhe said “The epidemic of COVID-19 has caused consumers to refocus their attention, making safety a priority for every home. This has given the need for regulators to come and help facilitate and educate people on how to protect themselves properly. The launch of Immuno + is an important part of Supradyn’s legacy its six-year history has been helping consumers to take care of themselves with ease.”
We are talking about the campaign, Ritu Mittal, Head – Marketing and Digital, Bayer Consumer Health India, “Everlasting natural remedies such as Tulsi (Holy Basil) and Turmeric have long been recognized by us Indians as our go-to home remedies. With their rich anti-viral, anti-inflammatory and antibacterial properties, the power of these natural ingredients combined with science can help promote Building on these insights, Supradyn’s new Immnuo+ campaign emphasizes the brand’s role in boosting daily and long-term immunity, thus encouraging consumers to add Supradyn Immuno+ to their daily diet for 100% confidence.
The video shows how people have improved their immune system during the pandemic. The idea of just taking a booster shot every day may sound strange, but when combined with the power of nature and science, Supradyn Immuno + one with your daily diet can support the immune system.
Tasneem Ali, Executive Director, Lowe Lintas said, “We are delighted to be a part of the launch of Supradyn’s Immuno+, an important event, which brings timely information on boosting the immune system in a simple yet memorable way. Our brief from the start was to create a campaign that not only educates the audience but also provides them with an initial response. The lighthearted video will enable consumers should stop and think about ways to get 100% confidence.”